Urban Crossroads: Animated Logo

Motion Design

Urban Crossroads: Animated Logo brings the firm’s blueprint-driven work to life through a dynamic, animated mark. Inspired by the precise linework found in traffic, air, and noise forecasting plans, the motion design uses structured paths and intersecting lines to echo the planning, analysis, and movement at the core of the company’s services. The result is a logo that visually reflects Urban Crossroads’ commitment to clarity, technical precision, and forward thinking design, capturing the essence of a brand built on guiding infrastructure from concept to reality.