The Chosen Season Premier

Campaign Branding/ Collateral Design

The Chosen Season 4 premiere campaign is a fully developed visual system created to promote the new season while honoring the show’s key characters and its rich historical roots. I designed a cohesive suite of campaign collateral, including event branding, merchandise, tags, and promotional assets, built around the emotion and humanity that define the series.

Every piece works together to extend the world of The Chosen and deepen audience connection. This project reflects my ability to translate story into design, create unified brand experiences, and deliver a campaign that feels both impactful and true to its narrative.